Content Marketing

I am campaigning for Asics. My idea is to launch a new model of the shoes that has brighter color, more light in weight, more comfortable. Also my idea is to run the contest so that the product gets more attention among the people. The winner of the contest will get the free trip to Los Angeles and a pair of shoes Also I am going to include a pump in it which will add a comfort to the shoe. My main targets are youngsters who will love the color and the pumping strategy will also help them in thein comfort level. My main goals to have maximize the number of followers of Asics. I want that the product is actually liked by the people. I want that the new phase of the company starts from this product. I want Asics shoes should be worn on each individual.  I will be promoting this on all the social networking websites such as Facebook, Instagram, twitter, Pinterest etc. I will uploading some videos on YouTube to promote the product I want to launch this product on Christmas Eve. I am going to promote this on Facebook, Instagram, twitter, YouTube etc. People will engage in this because they love to participate in these type of contest also they have a strong luck to win the contest.