Asics and Reebok on YouTube
There is a big difference in the number of the followers
list. Asics has the followers of 12k and reebok has the followers of 79k. Asics
are sharing videos that are related to the famous events. They are including
music’s, commercials, fitness activities videos, marathon videos etc. Content in the description area includes the
sites linked to Asics, links of Asics team blogger, and also some keywords such
as Asics FuzeX etc. the video which liked the most was the contest run by Asics
from February 1 to February 15. The
contest called the photo contest in this the person buying the shoes from the
Asics will send snapshot of the news shoes to the Asics America and lucky one
will get the free to run anywhere in the world. The video has maximum number of
views 34250 and 12 likes.
Reebok is uploading videos that are targeting the young
generation. They are including the videos related to the new models, and videos
related to the gym, videos that include stunts etc. the keyword they are using
in most of their videos is that the ‘Be
More Human -Gym is everywhere’. The video I liked the most has the 10529
views and 253 likes and 1 dislike. They are also using the music, celebrities
to promote their brand. The main phrase used in the video is that the gym is
everywhere. In this different men and women are lifting heavy weights not in
the gym but at different locations.
Reebok is doing well on YouTube as compared to Asics
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